WAYSIDE PUBLISHING


EntreCulturas®

The second edition of EntreCulturas® is a comprehensive four-level program aimed at helping learners build language and cultural competencies. 

As a designer on the project, I contributed to creating layout and infographic designs, along with digital production. This project involved extensive cross-functional collaboration with editors, designers, developers, and other key contributors, resulting in a product that seamlessly integrates print and digital content to provide a unified and engaging learning experience.

SERVICES PROVIDED

Product Design
Content Management

Layout Design

In this phase of product design, I partnered with editors to develop engaging, culturally authentic resource graphics and layouts for students learning the language and culture.

Spanish textbook covers levels 1-4
Spanish textbook layout design showing multiple spreads
Spanish textbook layout design of one spread

LearningSite® Experience

Design of a Spanish digital textbook website
Design of a Spanish digital textbook website on an iPad

Content Creation

Once the print design is finalized, the digital development phase begins. During this stage, all content from the InDesign files is converted into HTML and CSS, and all associated assets are prepared for development. The content is then uploaded to the back-end learning management system, where we build out all units for each level. This includes creating interactive graphics, forums, quizzes, assets, and more.

Quality Assurance Testing

With visuals and content in place, the site is ready for testing. I reviewed the front-end of the Learning Site® to identify and resolve any design or content errors and inconsistencies. This includes correcting incorrect styles or alignments, ensuring all assets and transcripts function properly, and verifying seamless navigation.